Friends of Jane – WYLD 🍬 (Partner Spotlight)

From Humble Roots to High Standards

We are thrilled to celebrate WYLD as one of our closest partners. What started in 2016 as three college friends with a two-burner stove in a tiny farm building in Central Oregon has blossomed into one of the world’s most celebrated cannabis brands. Despite their meteoric rise, WYLD has never lost sight of what matters most: quality and authenticity. Known for their rigorous standards and commitment to real ingredients, they have revolutionized the edible experience by infusing every gummy with real fruit and natural flavours that embody the spirit of the Pacific Northwest. When you choose WYLD, you aren’t just getting a product; you are experiencing a brand built on integrity, adventure, and an unshakeable dedication to excellence.

A Mission That Goes Beyond the Gummy

WYLD is proving that a company can be a powerful force for good. Through their WYLD Works initiative, they are redefining business success by prioritizing people and the planet alongside their products. Their mission is built on four unwavering pillars: combating the failed war on drugs through social justice reform, championing environmental sustainability, supporting health and wellness, and fighting for racial equity. From running their facilities on renewable energy to funding expungement clinics, WYLD is constantly working to leave the world better than they found it. They don’t just talk about change; they actively fund and fight for it.

Growing Goodness Together

It is this shared passion for community and progress that makes WYLD one of our closest and most cherished partners. We are incredibly proud to have worked side by side with them on initiatives that directly impact our local community. Whether it was their generous support during our Annual Food Drive, their vibrant solidarity during our Pride Initiatives, or their commitment to planting a greener future during our Earth Month initiative with veritree, WYLD always shows up. They have been a steadfast supporter of our staff, our customers, and our neighbours, proving time and again that they are true community champions. We invite you to explore their range of products and support a brand that supports us all.

Real Fruit. Real Flavour. Real Adventure. If there is one thing that sets WYLD apart, it’s their refusal to compromise. In a market flooded with artificial ingredients and inconsistencies, WYLD has staked its claim as a global leader by doing things differently: using Real Fruit ingredients to create “True-to-Fruit” flavours that actually taste like the Pacific Northwest. Their gummies aren’t just candy; they are a tribute to the adventurous spirit of the outdoors. By infusing real fruit with high-quality cannabis and botanical terpenes, WYLD ensures that every bite is not only delicious but delivers a consistent, repeatable experience you can trust.

A Flavour for Every Journey WYLD’s extensive Canadian lineup is designed to match your energy, whatever the day (or night) holds. They have mastered the art of tailoring effects through precise terpene blends and minor cannabinoids.

The Classics (THC-Dominant) Bright, bold, and bursting with real fruit, these are the staples that made WYLD famous.

  • Raspberry (Sativa): Bright and tart, crafted for focus and creativity.

  • Sour Apple (Sativa): A crisp, punchy flavour for an energetic boost.

  • Huckleberry (Hybrid): Sweet and cheerful, perfect for giggly euphoria with friends.

  • Sour Tangerine (Hybrid): Zesty citrus notes for a balanced, uplifting ride.

  • Marionberry (Indica): Rich and jammy, the ultimate way to unwind and relax.

  • Sour Cherry (Indica): A tart treat designed to help you mellow out.

The Restorative Collection (Rare Cannabinoids) WYLD is a pioneer in using minor cannabinoids such as CBG, CBN, and CBC to address specific needs.

  • Pear (THC:CBG 1:1 Hybrid): Rejuvenating and restorative, leveraging the benefits of CBG.

  • Sour Peach Mango (CBG:THC 3:1 Sativa): A tropical, high-CBG blend for a focused recharge.

  • Blood Orange (CBC:THC 3:1 Sativa): A unique formula crafted for mood elevation and bliss.

  • Grapefruit (THC:CBG:CBC 1:1:1 Sativa): The “trifacta” of cannabinoids for a truly specialized uplifting effect.

The Wellness & Balance Series (CBD-Forward) Perfect for those seeking relief and relaxation without the intense high.

  • Pomegranate (THC:CBD 1:1 Hybrid): An even balance for a smooth, manageable experience.

  • Peach (CBD:THC 5:1 Hybrid): High CBD for calming the body while keeping the mind clear.

  • Strawberry (CBD:THC 20:1 Hybrid): Maximum wellness benefits with minimal psychoactive effects.

The Nighttime Routine (Sleep Support) Formulated specifically to help you power down.

  • Elderberry (THC:CBN 2:1 Indica): The classic “nightstand essential” for a deep, restful sleep.

  • Dark Cherry (CBN:THC 5:1 Indica): A heavy dose of CBN to help guide you toward heavy lids and sweet dreams.

  • Boysenberry (CBD:THC:CBN 2:1:1 Indica): A complex “Tranquil” blend for total body and mind relaxation.

Leading with Integrity WYLD isn’t just North America’s #1 edible brand; they are a global pioneer setting the standard for what a cannabis company should be. They are the first cannabis brand to become Climate Neutral Certified, meaning every pack you purchase supports a company that measures, offsets, and reduces its carbon footprint. From their compostable packaging options to their rigorous food safety standards, WYLD proves that you don’t have to choose between a premium product and a clean conscience. When you reach for a box of WYLD, you are choosing the best in the world.

WYLD isn’t just Canada’s (and North America’s) favourite edible. It’s a brand with a conscience that is absolutely aligned with our core values. Between their delicious real-fruit recipes and their commitment to full-spectrum consistency, they deliver an unparalleled cannabis experience. Most importantly, WYLD’s mission to ‘be the change’ through sustainable, compostable packaging and social responsibility makes them a brand we are honoured to carry. For an edible that supports both your lifestyle and the planet, WYLD is the way to go.

They are a true “friend of Jane”. It has been a privilege to work closely with WYLD for many years, and we look forward to all we can accomplish together in the future.

Highest regards,

𝐹𝒶𝓇𝓂𝑒𝓇 𝒥𝒶𝓃𝑒